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Airey, David. Showing sketches to clients [Video file]. (n.d.). Retrieved from http://www.davidairey.com/showing-sketches-to-clients

Felton, George.. Advertising: Concept and Copy (Third Edition), 3rd Edition. W. W. Norton & Company, 08/2013. VitalBook file.

Neumeier, Marty. ZAG: The Number-One Strategy of High-Performance Brands: Creative Edge Classic. (n.d.). Retrieved from  http://ce.safaribooksonline.com/book/branding/0321426770

Wheeler, Alina. Designing Brand Identity: An Essential Guide for the Whole Branding Team,  4th Edition. John Wiley & Sons P&T, 10/22/12. VitalBook file.

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